Sponsorship Resources
Sponsorship Success Stories
Five success stories from our diverse range of sponsors and exhibitors, all leveraging different tactics to meet their objectives.
What Advice Would You Give to Sponsors?
Set yourself up for event marketing success, with advice from some of our 2025 partners.
Infographic: Who's the AI Buyer?
Explore The AI Summit's insights on the roles shaping the deal, long before the C-suite signs off.
A Framework to Measure "Return on Experience"
How playing the long game in your event marketing fuels long-term brand growth.
Bringing Some Festival Magic to B2B Events
A festival-inspired playbook to help event marketers borrow some of that festival magic.
5 Metrics Borrowed From the Boardroom
The metrics that matter to the C-suite, to help you prove the value of event marketing beyond lead generation.