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STRATEGY | Next in Line: How GenAI Is Reshaping Agencies, Brands & Business Models
11 Jun 2025
Masterclass Programme
Masterclass Programme
What You’ll Learn:
- The state of GenAI adoption in creative agencies and marketing teams in 2025
- How are companies and brands deploying Gen AI?
- What is coming down the pipe in the next couple of years
- What does this mean for agencies and marketing teams?
- How to assess the opportunities and risks GenAI will create?
- How data will become your superpower and what to do about it
- Why the future will belong to those who innovate
Why This Matters:
Join Spark AI for a 50-minute masterclass to explore how AI is changing creative agencies and marketing teams - and what lies ahead in the next couple of years. We’ll look at the state of GenAI adoption in 2025, and how you can spot both risks and opportunities to your business model as AI evolves. You’ll discover why data is becoming everyone’s secret weapon, and leave with practical ideas on using it wisely to outpace your competition. Most importantly, we’ll show you how business models, talent needs, and client relationships are shifting, and why those who embrace these changes will be the ones setting the pace in the future.
Who Should Attend:
- CMOs & Marketing Leaders
- Creative Agency Founders & Leaders
- Innovation & Digital Strategy Executives
- Creative Directors & Content Strategists
- Data & Insights Leads in Marketing Teams
Pass Type
VIP All Access Pass,Delegate Pass,Start-up & Investor Pass,Academic Pass,Press Pass
Content Focus
Strategy
Session Type
Masterclass
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