Ricky Ray Butler
Ricky Ray Butler (RRB) is a 20-year digital entertainment veteran and a pioneer in using AI technology to reshape the entertainment and media landscape. In 2008, he founded Plaid Social Labs, which was later acquired by BENlabs. Today, BENlabs is at the forefront of leveraging AI and deep learning to empower creators and brands to drive business outcomes through predicting engaged human behavior, which is the next frontier for AI across media, content, and entertainment. Through its acquisition of TubeBuddy, BENlabs is empowering the 15 million creators (representing 30% of YouTube channels) and over 3,000 brands on the platform to leverage data driven systems and processes to grow their audiences and revenues. RRB serves as an advisor and investor for entrepreneurs and charities who share his relentless quest for disruption and deep learning. Like any data driven creative, RRB spends his free time creating art no one should see and reading about the myriad of ways data has and can continue to improve the 21st century.
Ricky Ray is celebrated for his insights on leveraging AI and deep learning to help creators and brands, delivering noteworthy keynote speeches at events like the Consumer Electronics Show (CES), The Cannes Lions Festival of Creativity, NVIDIA's GTC GPU Developer Conference, The European House of Ambrosetti Intelligence on the World Summit, The AI Summit (London, NYC, Austin), VidCon, VidSummit, AdWeek, and AdAge conferences worldwide.