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Megan Higgins
Retail and Customer Insight Lead and Partner,
PwC UK
Megan leads the Customer Insights practice at PwC UK. She has worked in retail for c.20 years covering the end to end data and insight ecosystem in both online and bricks and mortar retailing. Megan is obsessed with customer centricity and the optimisation of product, marketing and services through making data driven, customer led decisions.
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