Tech Talk: Marketing: The Impact of AI in Advertising and Marketing
15 Jun 2023
Tech Talk Podium (in Expo Zone C)
Tech Talk Podium
- In the rapidly evolving world of advertising and marketing, the integration of AI has brought forth a paradigm shift. Marketers can leverage AI-driven technologies to drive business growth through personalisation and creativity, use predictive analytics to create customer segmentation and use GenAI and Web3 to build community.